https://luismrodriguez.com/work daily 0.75 2026-01-20 https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530133042924-D5GEL35PLOY2VL132B8S/Thumbs_0000_TR_Thumb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530133103440-G67QWD1H55PGLSE4SC9Z/Thumbs_0001_LG_Thumb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530133164718-6HG3KBEBZ0WVWQYNQBBT/Thumbs_0002_DP_Thumb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530133268375-8P5SI0HOO83K5QTOEEBK/Thumbs_0003_LY_Thumb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530133352285-X53LL8ESUIS3NEKH762R/Thumbs_0006_YM_Thumb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530133502908-XB24X7HZ90QFXB9IE8Q5/Thumbs_0004_OB_Thumb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530133577589-VY7T9K0F31O7HGCBWPXF/Thumbs_0005_LYS_Thumb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530133668792-SLSZDLBVK9MMMZQFCVVT/Thumbs_0007_WB_Thumb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530138262522-B2JCSNJKUABBR7UYA8JJ/Thumbs_0008_IY_Thumb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539719545225-F22XUDPMSVQN8F19WDAP/Thumbs_BMC.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539725761849-BO8IIHBT61FWX52GP7SQ/Thumbs_Fiji.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539728658261-BQPBP74YRI77S0I5ZI27/Thumbs_ASU.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539805119366-KLD3UQV7WVST05JNF0BM/Thumbs_Shanghai.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1545080014086-0QDS59EFQXV0BKU9OR70/ThumbsCP.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1569266627257-AD8T1JWYAOLGKXSE6DY8/Screen%2BShot%2B2019-09-23%2Bat%2B12.22.33%2BPM.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1574621202522-X26GKA73YMBNW978COMB/TDA_tile.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1577819909421-DTWG6NAZ0A81F4DADW2H/thumbnail.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1577821331884-PETLYMNL1M210XF2UMJ9/thumbnailkitty.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1582308844546-ZOG4PHV5L133MX0L8FFO/indeed_thumb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1607115489499-HFTKSAHLPSQALU4A2Q3D/MOEN0025.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1623360052651-T9IWNA5EYZWFCQGZP239/Screen+Shot+2021-06-10+at+2.20.14+PM.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1672174034278-CNRUJG50V3ETHKGO7N2A/ns3.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/f1aff239-47d1-440e-b269-98c72d14ef8d/upside_02_thumbnail.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/6762fb48-2ce0-4657-a78c-f5cefe18fb13/upside-thumb.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1529940447046-R0RMGP2DMPMLVBGVFOWG/LG_header.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1529967484027-T3LTFFBY1WMQGVVCRH1L/LG01.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1529967710734-BHM8Z66TXKBZ49FG4KYB/LG02.png Work - #RealMomLife I developed a creative platform to celebrate the imperfections of family life while empowering moms to be more honest in a collection of social videos, promoted content, paid and earned media with the help of Instagram's realest mom: Busy Philipps. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1529970630268-5KXUSUK9WE9S7QUJF0RF/LG03.jpg Work - Campaign Results 3.2M views within 10 days 13M+ video impressions 300% increase in website traffic 44% increase in brand awareness (vs. key competitors) https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1529970690937-E5KF9PXG9U6IR209Y5TI/LG06.jpg Work - Results 3.2 million views within 10 days 13 million+ video impressions 650 million+ media and PR impressions with unique coverage on Elle, Real Simple, InStyle, People, and more 300% increase in website traffic 44% increase in brand awareness (vs. Samsung) https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530041787263-0DO7JO39P87BBELJ47HA/TR02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530037289284-WJQ1B4XYVSG8I3IVZ6NV/Stickies_02.jpg Work - The Solution We developed a simple, potent idea for the campaign: “Do Away With To-Do”. This concept is focused solely on selling the problem and seamlessly pairing TaskRabbit as the intuitive solution. The campaign included pre-roll and social video spots, content, partner activations and OOH. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1536256566366-WRZJBU414VGIUL3QCCYA/Chicago_2018-1.jpg Work - Chicago https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1536256570168-3LD1MPKHJ7SK2A37ZXWF/Chicago_2018-2.jpg Work - Chicago https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1536256569798-HA64MHA7XULRUI6WLO7P/Chicago_2018-3.jpg Work - Chicago https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1536256571144-LWBQQ9OC8M8TIG7DOH7N/Chicago_2018-4.jpg Work - Chicago https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1533662445754-WEN9YTTQG0BW90EYR32F/TR_OOH-3.jpg Work - New York: Union Square https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1533662445908-0XBLJQ3RPK64OHHUZ002/TR_OOH-10.jpg Work - New York: Union Square https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1533662454522-OPNIB6I6Y0G4LRXG13RI/TR_OOH-22.jpg Work - New York: Union Square https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1533662452523-I0U3D4GRBIHAZMTJERGD/TR_OOH-29.jpg Work - New York: Union Square https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1533662469265-1MOUJB5UUJ7JWKVMPC76/TR_OOH-83.jpg Work - New York: Union Square https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1533662465918-O0V2STGD3SOC08LSDRFS/TR_OOH-85.jpg Work - New York: Union Square https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1533662480145-BDJ4MDBN9KWZ91A6AYB4/TR_OOH-86.jpg Work - New York: Grand Central https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1533662478186-8UQXGNCA1XARAX84FMLS/TR_OOH-134.jpg Work - New York: Grand Central https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530038806426-5RQ1JWSWMR0FGVP5KUYQ/TR04.jpg Work - OOH Campaign: Los Angeles https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530038774638-JXM907F7UEH0Q0E5OW1F/IMG_3385+3.JPG Work - OOH Campaign: Los Angeles https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530038745174-LE6B77E7TB7Z8O1ETIJ6/IMG_3386.jpg Work - OOH Campaign: Los Angeles https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530038802140-RRUN1XNA1PKT37VZ0TZY/TR08.jpg Work - OOH Campaign: New York https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530039287648-CNPHZL3BD70TXTJV2ER1/IMG_3206.JPG Work - OOH Campaign: New York https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530039341571-YSOJPTV3JJX9FEUJXZ3V/IMG_3208.JPG Work - OOH Campaign: New York https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530039243584-FTFP99S0IIONY74SB8PC/TR06.jpg Work - OOH Campaign: New York https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530039247323-WUSK7Q4DDS3HLXENJO63/TR07.jpg Work - OOH Campaign: New York https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530039904651-WTKCEHILK1KQDEAHCPQM/super.jpg Work - OOH Campaign: New York https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530041235764-GOD1SB4DM5QJHMU2W58M/Insta_post.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530041272835-ENU01LNSC6ARMZLO9ADC/Insta_post_02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530042518745-8PHX6E1C86H7DM2SYSWU/Header_Site_oitnb.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530042921562-BRQQE0AARAGS1D9M1CEU/11140289_377945182402257_4837918039140692258_n.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530043175340-OEWO1T2QAEKTOJNE0LE3/1598740_213132165550227_2077458071_o.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530043198567-MBQO65V1PK4DXX2LP1FF/OITNB_01.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530043201638-MUQMVRCKY5UERXV0WU0P/OITNB_03.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530043497951-U4IMFUA7G8GYSL3D1ZRS/Screen+Shot+2016-03-18+at+8.46.00+PM.png Work - Mashing Up Pop Culture For the release of OITNB season 3, I pitched the concept of developing our own version of Flappy Bird, taking advantage of the unprecedented rise of mash-ups and clones at the time. We dropped the game on the eve of the season 3 release, giving anxious fans something to do and something to share. We also asked the cast to play Feisty Chicken and post scores during live global Twitter Q&A’s. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530043584279-7BKOTRZ8T226E9R8UNBH/BqrVx7mCUAEhrQ8.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530043589726-EMHNXC7EKDBB3TB0G7JI/OITNB_04.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530043867020-0MRZKEFQPDK7KV25UZG8/Screen+Shot+2016-03-14+at+5.31.06+PM.png Work - Stop. Don’t Talk to Me… 8.2 million times We developed multiple activations designed to meet fans where they live while speaking their language. After Lycia Faith, a popular influencer posted a video singing an OITNB line that inspired thousands of mash-ups and compilations, I pitched Netflix with a video response from the OITNB cast which generated millions of organic and earned impressions and coverage from entertainment and tech outlets. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530044438620-JZ42373K40BB3J2J84PN/Screen+Shot+2016-03-14+at+5.39.31+PM.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530044959168-FR9EQ6E44ICFTEA7RF21/Screen+Shot+2016-03-18+at+9.01.22+PM.png Work - A Very Orange Christmas We treated OITNB fans to our own version of the “Twelve Days of Christmas.” Besides proposing the concept, I wrote the script and the song that ultimately was performed by the cast. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530045036801-Y5JQOOUJC9VSZBTT4O43/OITNB_05.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530045742794-3OZIEFSXUCQMWOUJ8QYT/Header_Siteyahoo.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530046007919-LSJZ3TDZCGJ5J3M9GP27/yahoomail4.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530046341211-FUVWBB49RT2Y6O1TVX7V/FYY_Illos_05.jpg Work - Better email means a better you. For Yahoo Mail, we developed the simple idea that “better email makes a better you”. This notion allowed us to experiment with various creative treatments around guardian-angel-like characters we called "yodels" that are always one step ahead of us, making our lives easier and better. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530046447219-B07FOTVCD93DU056IXCT/FYY_Illos_01.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530046447493-U8FHFMHH0X1ZLO3AZ2FY/FYY_Illos_02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530046450374-WDZ94UV0PB4RL55C0RL4/FYY_Illos_03.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530046450420-7B0BKZOR4OO0GVB70IQ5/FYY_Illos_04.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530049141799-5BT8U5LZCR62U3WGYK1J/yahoo_busstop.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530049131405-AYYHEVYQVO6WMUEDSSLH/yahoo_magazine.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530049135585-3KK52PNU081KNCJBZO5A/yahoo_subway1.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530049627541-URR4RAQG9C96NUKGSOCC/Header_Site_YSeries.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530049886653-5S6Z0HRD1BTXCRFPRA8N/Len01.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530050719486-V5E9M7MZOYTP0WKROEAW/Len03.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530052091020-WSTYO9PXWTVAE7JBGDAJ/dp02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530051514587-A2K6UT332QA532NEZKJ3/DuPont10.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530052003562-7F2INVY6EC178DUJXBWB/dp03.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530052347391-DR7B9NSXK8CC5E1PDOFL/DuPont03.jpg Work - Highlights 260+ Creative Assets: illustrations, typographic posters, infographics, animated GIFs, videos, collages, carousels 130+ Long-Form Stories: Food security, sustainability, energy innovation, smart cities, women in STEM, agriculture education, managed economic growth. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530052533599-HVI8C6OVYUHL3GW21655/DuPont02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530052572712-GCT88Z22DI7XEZJBLGA7/DuPont06.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530052630253-23U1W76PFOZG8R62N1PL/DuPont07.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530052721311-KA8F7WM1D8D0DIVR15VN/DuPont05.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530052738871-QI3R3FF62XMSNMISM8TN/DuPont04.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530052720676-FMOOH6SYDH2HDRIN52H6/DuPont.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530054057682-6FVXZ2YL81385O8JGJM2/Yoga_TightSituations_1600x900_01_MovesWithYou.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530055361645-BQDI1QMJD49Y2X8H557Q/Yoga_TightSituations_1600x900_04_PowerThrough.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530056380692-4ZOBZ7M1C7SO3O7QVGFR/image13.gif Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530056380307-MS97OZ6C4929APFJU1JJ/image14.gif Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530056403405-MOX1T021P3P3DK0URSXO/image15.gif Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530055528711-2IJE74CLTVQPIKAAE0K2/image16.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530055530129-00GOVWHRRZG0V25MQ7O6/image17.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530055532116-ZGFE7CSJWCJMIASQSW2X/image18.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530118852086-EWFX6VBDY25BNO2VVZRW/Header_SiteWB.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530119149462-QVUGVMOFVF86SQ9BTWX0/Dashboard-c.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530120157810-NQA1RUGHVKVFTAK0PXTN/WeBoost_STBLOGO.jpg Work - Seize the Bar Seize the Bar is about empowering people to take control of a problem we think we can't resolve. It is about fixing annoying dead spots once and for all. It is about safety, connectivity and communication. This creative platform supported the wide variety of marketing efforts in the campaign, while giving our voice personality and relevance. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530120390963-TV4T3C3YWVD8LX4HQ191/Poster_Round3A.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530120358014-SJU7RJJ6VEOIBZSNUOPC/WeBoost_11inx17inPoster_V2.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530120486970-Q5M4EEHV7YYG1SHZG4ME/WeBoost_AD.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530120366856-1K0IIW58VBGBL70RDQU2/Bumper-Sticker3A.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530120379080-UCEQAX1G3IVY2F3ITBZY/Trees_Facebook.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530120381610-5V1RB14PK71IV68RLMOX/ReclaimSignal_Facebook.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530122452493-HDIBZ135K6ZTNNEGA0LI/grant.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530129523700-W0YX0ZSQKI192O2BNJOL/weboostCES003.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530129527627-6KZI33AWY427QQ87TUKJ/weboostCES01.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530129516382-HG5C91SHYGZVFKR6XQQ0/weboostCES02.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530129681674-NZ2V7F9VBYYN3ALK9PF3/coverage.jpg Work - Highlights 35M earned media impressions: 20 original pieces, 35 reposts and 14 press release pick-ups 9.3M social impressions: 1,357 mentions across 1,267 posts with 98% positive net sentiment https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530135092848-9NAMUR4D5PTB5OWLXK8K/Header_Site_Intel.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530135578693-Q9PYXFIE1OL4ZF3YKGYO/app.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530136409549-YJSIO5JSVJY2GVEHHK7A/03_Pug_Instagram.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530136411782-Z6OYTSN6KAOIXVLPYI5K/Yap_Instagram_Revised.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530136843997-DUJ1QC36Z0NX2FO1D7LS/07_SwipeRight_Instagram.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530136410917-0T8467IGO3P3QB4E218Y/Yap_Twitter_YT.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530136843552-XMLPYIMB94STK5M4JFI8/08_EatMe_Twitter.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530136409483-5TM4NZ8S0BBBS5J5FQT2/YAP_Featured.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530137432682-FR6H6X9W4SLKYGHCJDV6/influencers.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1530137697157-9TG8KWO2KMFB1BD4MM62/nfl.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539717632533-EBL5N8Y1BQ8ZBTTAF7D6/Cover_Image.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539717659491-ZUR3OTWDX3FMDI5BCEZZ/app.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539718074128-X8CQPHEJP0577XPRVH1J/bmc_facebook_poster_WOTF_1200x1200.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539718117515-EKO14V93E28MGNHNDUIK/bmc_facebook_poster_humancentered_1200x1200.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539718162687-HY76NA3AAM81FXQ0YQK2/bmc_facebook_poster_isyourworkplace_1200x1200.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539718604338-L4V5H8DUOVZAWSJ64GHH/image-asset.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539718467391-HRSUEIF1EOHGB0ORE7BR/BMC_social-header_mockup_v1_110916.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539718375927-525CP9LA2OLDSGB4HYO3/BMC_thoughtleadership.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539718753956-SO7L9DEXFGP2DRZI532G/BMC_thoughtleadership02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539719889348-XOU4S54L0VUSMTUL0GYS/FIJI_header.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539726527016-FJFTRS5M1SUG9XI238V4/Facebook_02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539724482720-9K6WJSOM415S0PTIHOD7/Twitter_02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539724483225-80G94TXNN8IF1EC04XWX/Twitter_01.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539724653774-SES0MHV6DVYMF6H9384E/OOH_COmbined.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539724781604-NL8XEYCZWP0T4ALCL532/OOH_Desktop-2.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539728627426-7BTGLS40NL4SEZBIIU21/Header_ASU.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539727148180-9M25VOP0S4JYMS0V8WV5/Messaging.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539727310478-YOM99UR9FR0H07Z7JAVL/KV1.jpg Work - ASU: Climate Change From Nanjing to the South Pole Wang Xiaokai from Nanjing, studying climate change at ASU since 2015. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539727310077-JDNMG62YS1L4AMWMHXNH/KV2.jpg Work - ASU: New Career From Xinjiekou (place) to a new career Li Zhiyu from Nanjing, entrepreneurship & innovation fellow at ASU since 2016 https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539727311522-4646K1D3NB7BRFPLO56K/KV3.jpg Work - ASU: Passion for Health From passion for Nanjing (health) to passion for health Liu Xuewei from Nanjing, Pre-Med since 2014 https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539727753390-UJF6ZI5VPHCJ96PJZKWA/Innovation.jpg Work - ASU: Innovation The most innovative college in the United States can help your aspirations take off. ASU is the top-ranked university in the United States, ahead from Stanford and MIT for 2 years in a row according to the U.S. News & World Report. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539727825799-4YQ20EQDK9D7SFC2CPEA/%E9%87%91%E5%90%89%E5%88%97-2.jpg Work - ASU: Innovation Ranking ASU is the #1 ranked university in the United States, ahead from Stanford and MIT 2016, 2017 U.S. News & World Report https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539728031916-8ZYX2X66527MQL06LYOG/Chat+Bot+2.jpg Work - ASU: Chat Tool An easily accessible chat tool with academic advisors in the US https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539728043409-475O9IJA0RMVYNJ93KHA/Screen+Shot+2018-10-16+at+3.12.19+PM.png Work - ASU: Mobile Mobile units in key platforms to attract students to an information landing page specifically designed for Chinese applicants https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1539728047429-TGISWF0955XM1FZYSBXR/Screen+Shot+2018-10-16+at+3.13.13+PM.png Work - ASU: Social Native content on WeChat designed to engage prospective students and drive consideration https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1545079212131-TUL375TBYSR349VLLK3G/CP.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1545079570469-Q5T58KYB8DZ6PZ6OVE0J/Social_IGStory_01.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1545079618460-6NAMDHGXI3SMVEQZHAX5/Social_IGStory_02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1545079670745-QAOS5ZAWWQ3PCE8LG0WU/Social_Carousel_01.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1545079704925-UX6U3KU5BQX563XB8L88/Social_Vid_02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1545079741361-VSJ36VJ5V86RTJYA6WE3/Social_Vid_01.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1569264614860-J4N0FRQSVT6P0THY73LW/SOCLEAN-SPOKESPERSON-5724.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1025e9f7-65f4-4b64-994f-d7bbe4e3b86b/IMG_0265.JPG Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1569265404978-X0ELN4E8YXUX262D2LWA/SOCLEAN-SPOKESPERSON-6296.jpg Work - Campaign Results Campaign outperformed all previous creative Head to head testing 300% increase in website traffic 44% increase in brand awareness (vs. key competitors) https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1574620270980-VZFGDV8FSKWZE41QZZ28/TDA.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1577817916425-VYF9U41ZP658NATT1OGX/header Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1577818899202-0DYMVTLOE0SHZ0ZCCFV0/Poster_Wall.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1577818923409-0A7TTBTYOBIQNCXHVCFK/small_billboard2.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1577818929525-1O6J5D1AAKZOK0WW6B2S/gas-pump-topper.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1577818936807-ACE6K7EIL95QS09Z0L9Q/Invisible_Line_Idea_Football_FB.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1577818936026-AB81LOQ1KHN2IHLENS4F/line_FootballStunt.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1577820542581-2N6X7HXHSY02DRJ2VO02/kitties.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1582308739149-59K2I5P6UVXRI3LY4X6N/Indeed_Grab_21.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/ab6d194c-68d4-4589-88e5-25291324a46d/bkg1.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/df0b6432-7b0e-4b2b-8cef-861bd8f2d3c9/BRANDING.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/73425f8e-eaa2-4e83-a549-8317b7138c33/Reports.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/907ee601-cf67-42d8-9a09-dc379864ad3d/VR.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/75219251-2f89-4461-8830-517bc9b0be24/Social.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/8c7d8bac-041b-4fe2-ae50-49557d8a4dda/thankmas.jog.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/a8d6544e-54c5-43bf-b96d-21840eae480f/logos2.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/34d13880-7618-4898-a2ff-95ea587d6078/NS_event.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1672167661527-HIF9MZ5JR5M3PH9Q00UK/comiccon-booth02.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1672167661409-4EF5IGU81OPUCT4MZQ66/comiccon-booth01.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1d77023a-92f4-45d7-92fc-acf884736420/upside.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/6098507d-15c0-455b-887a-b901c2795aeb/Upside-brand-01.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/d0fe5dc1-e227-4897-95e7-8411c3078ac9/new_brand_02.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/dc95e19f-4e95-4f6e-98b2-052715802324/new_brand03.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/204e9210-22c6-4801-8bfd-a99ad69724cb/image+%2837%29.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1752267747103-35A96EZ6U8TTMB9NVI27/IMG_3525.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1752267276909-760LHK9PNYSQIEX5CS6U/Upside-brand-02-wildpost.png Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1752267269461-CI2AI2JOE2ZIXZ05O6DB/Billboard1-%281%29.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/1752267634464-1IGZROTIHCZC9BYUTH6I/IMG_4439.jpg Work https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/42d45daa-4997-4f1c-a427-79773841ace0/Logo%2BTagline.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/d6153c1b-6e16-45c2-8cf7-b154e83810b3/documents_2d56cdd0903_5f6257d67f5_Upside-Spokesperson_1743196598673_1000x1000.jpg Work - Make it stand out Brand spokesperson Not an Upside employee or salesperson—she’s your cash-back guardian angel, brimming with positivity and charm. Although she’s a friendly guide, the final decision always rests with Upside users. https://images.squarespace-cdn.com/content/v1/5b2a86a475f9ee527617760e/fe9231ab-a07c-48c4-8c2a-ba024407b10f/Color.gif Work - Make it stand out The Upside moment A strong visual metaphor using our branded color change to illustrate the benefits of using Upside and reinforce repeat usage. https://luismrodriguez.com/cover daily 1.0 2023-01-18